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Channel: Marketing Archives - 8ThirtyFour
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Core Value #2: We Know Our Shit

Yeah, we know. It’s one hell of a blog title. But that’s fine, because we’re one hell of an agency. If you aren’t familiar with how we do things around here, you might not know that we religiously...

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Recession Proof Your Company

One of our favorite things to hear from companies is, “We don’t need marketing. We’re doing great.” Marketing is definitely something you should utilize as part of a reactive strategy. There really is...

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Pesky Deadlines

‘ello! Boss lady here. Today, I want to chat about time management and the absolute evil necessity of deadlines. Deadlines are the worst. They are always hanging over your head. They’re seriously...

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Strategize, then Kick Ass

This blog started out being about our core value, “We are not assholes,” but we’re gonna pivot and discuss strategy. We don’t like to give away our secret sauce, but we’re not worried anyone can...

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8THIRTYFOUR’s Best of 2019

We like to reminisce at the end of the year. As a team, we reflect on our wins, losses and everything in between. We wake up every day and are blessed to do what we love. It’s all thanks to the support...

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How to Market to Gen Zers

Hey there. It’s the Gen-Zers of 8THIRTYFOUR here  (don’t be too disappointed). In the past few months, we’ve seen quite a bit of speculation around how to market to our generation. We’re here to set...

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The Importance of Market Research

You know the saying, “we study history to not repeat the mistakes of the past?” It’s kind of like that with market research. Communication strategies are not just pulled out of thin air. They’re based...

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Developing Engaging Content

We love to write. The two blogs a week and countless social posts are a testament to that. We make a point to ensure the content we create reflects our brand—edgy, sarcastic, funny and smart.  Finding...

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Impressions, Reach, Lookalikes, and More

Digital speak often sounds like a foreign language. Sometimes we’re not even sure what we’re talking about. To help you better wrap your brain around what is what, we’re breaking down impressions,...

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Shift Your Workday

Sick of PJs and a messy bun being your workday attire? Just because we aren’t heading to an office every day doesn’t mean you can’t shake up your workday by leaving your home. Gasp! It’s true. Slap on...

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Married to the industry

  We recently had Josh Byler on the Happy Hour Hustle podcast. For those of you that don’t know, Josh is married to Kim. If you haven’t listened, it’s a good one. Oh, and wait until the VERY end, after...

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You Are What You Drink: Holiday Cocktail Edition

Nothing says holidays like a raging hangover. Since 2020 has been…a year, we wanted to help you along in your journey to a horrible next morning. We’ve compiled what we feel is the holiday gift guide...

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The 8THIRTYFOUR 2020 Recap

We shared with you our favorite stories of 2020, cause we all needed to remember that 2020 wasn’t ALL bad. We did some really cool stuff this year, from launching several campaigns on a one-week...

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Marketing vs. PR vs. Advertising

This is our third time writing this blog on the age-old question, “what is the difference between marketing, public relations, and advertising?” You guys sure know how to have a good time, I mean what...

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Gratitude Matters

Last week we held our “Won’t you be our neighbor?” party with the major themes being gratitude, empathy and celebration. It was amazing to come together as a neighborhood and be reminded of all the...

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What’s Your Tone?

8THIRTYFOUR’s tone is humorous, sarcastic, self-deprecating, knowledgeable without being preachy and to-the-point. If you were to look at your website right now, without any of the branding, would you...

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Your 2022 Marketing Analytics Guide

We live in the age of data, and it’s incredibly overwhelming, especially as a business when you’re sifting through all of it to determine how to measure the effectiveness of your marketing programs....

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Our Top 5 Opinion Blogs

We were discussing blogs the other day, something we actually do quite often and we realized we have tackled a lot of topics this past year. Due to all this amazing content we decided to launch the...

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Thank you, Bob

2022, you’re kind of being a d*ck. Seriously?! Bob Saget? Many of us grew up on TGIF (Thank Goodness its Friday) with Family Matters, Full House, Step Up and more. Bob Saget was a staple in our...

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How to Grow Your Email Lists

This blog isn’t about crafting the perfect email, or developing an enticing subject line, nope this blog is about the most important aspect of email marketing – the list. Whether you’re just starting...

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